Friday, June 21, 2019

Mae West: Nice Clean Dirt

“Is MAE WEST Skidding on the Curves?” Asks Madame Sylvia, Photoplay's Beauty Editor, in the next issue. And her answer offers a wealth of practical advice to all women — young and old, fat and lean. Whether or not you're concerned over your own appearance, you'll thoroughly enjoy Madame Sylvia's keen, clear-cut comments in the November 1936 issue. This is Part 8.
• • Not what it used to be • •
• • Sylvia wrote: Second object lesson: The present status of la West, as any casual glance at the box- office goings-on will tell you, is not what it used to be. Censorship, which removed the nice, clean dirt from her pictures, has been partly responsible. Mae has to be demurely married at the end of every picture, which must make her feel kind of silly.
• • Nice Clean Dirt • •
• • Sylvia wrote: It's no longer considered screamingly funny when Mae says, " How'm I doin', toots?" Every tootsie in the country has tootsied her neighbor to death. It's no longer unique. In "Klondike Annie," which was no treat from any angle, the in- congruous, prim missionary's costume told all the world that soft fat had gotten in its dirty work and that a chin line can't be covered up with a bustle.
• • Mae had a professional excuse for plumpness — — but • • . . . 
• • “Is Mae West Skidding on the Curves?” will be concluded on the next post with Part 9.
• • Source: Photoplay; published in the issue dated for November 1936.
• • On Sunday, 21 June 1936 • •
• • The headline read "Mae West Has Laugh at Studio — Producers Are at a Loss When Star Outsmarts Their Plans."  This coverage was published on page 20 of the Charleston Gazette on 21 June 1936.
• • Overheard in Hollywood • •
• • A two-time world champ himself, Harry Jeffra attempted a comeback against Chalky Wright, who moonlights as a private chauffeur for actress Mae West.
• • In Her Own Words • •
• • Mae West said: "I believe in the Single Standard for men and women."
• • Quote, Unquote • •
• • Photoplay Magazine mentioned Mae West.
• • There is more fun. romance and adventure than ever before on the Hollywood Hills.
• • Something different, too, is Mae West in "Go West, Young Man" — which started its riotous life a year ago, on Broadway, as "Personal Appearance." It is a burlesque of a touring movie star, whose car breaks down in front of a Middle West farmhouse, where she goes on the make for the nearest available male — while her harried press agent tries to head off a scandal.
• • We find Mae in the interior of the farmhouse, which is a prime example of rural domesticity.
• • Picture Mae in that setting — if you can — upholstered in clinging satin and sapphires, a burlesque of a glamor queen on parade. Hip swinging and quip slinging. We can't divulge any of her laugh-lines. It would be like revealing the clues of a mystery play.  …
• • Source: Photoplay;  published in the issue dated for November 1936
• • The evolution of 2 Mae West plays that keep her memory alive • • 
• • A discussion with Mae West playwright LindaAnn LoSchiavo — — 
• • http://lideamagazine.com/renaissance-woman-new-york-city-interview-lindaann-loschiavo/
• • The Mae West Blog celebrates its 14th anniversary • •  
• • Thank you for reading, sending questions, and posting comments during these past fourteen years. Not long ago, we entertained 3,497 visitors. And we reached a milestone recently when we completed 4,200 blog posts. Wow!  
• • By the Numbers • •
• • The Mae West Blog was started fourteen years ago in July 2004. You are reading the 4240th blog post. Unlike many blogs, which draw upon reprinted content from a newspaper or a magazine and/ or summaries, links, or photos, the mainstay of this blog is its fresh material focused on the life and career of Mae West, herself an American original.

• • Come up and see Mae every day online: http://MaeWest.blogspot.com/
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• • Mae West •  in 1936

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